About Us
We use sport to teach life.
At Serve Consulting, we believe that soccer is more than just a game, it’s a powerful tool for teaching confidence, character, and clarity. We help mission-driven organizations turn sport into structured, scalable programs that prepare young people for life, career, and financial success.
Whether you’re a school, foundation, youth program, or former athlete building a foundation, we’re here to bring your vision to life with strategy, structure, and support.
Our Mission
We use sport as a vehicle to teach life, helping young people build confidence, clarity, and real-world readiness. Our mission is to ensure that every young person, regardless of background, has access to personal development, career preparation, and financial literacy through experiences that are relatable, intentional, and built to last.
Our Approach
We combine athlete experience with operational strategy to create programs that are relatable and results-driven. Amobi leads with story and presence. Adrian leads with systems and execution. Together, we deliver experiences that inspire growth and scale with impact.
Contact Us
Meet The Team
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Chief Facilitation Officer
Focus: Youth Voice, Public Speaking, Community Engagement & Outreach
Recognized as a Forbes 30 under 30 for his accomplishments on and off the field, Amobi is a first-generation Nigerian American from Sacramento, California. Amobi was drafted in the 1st round of the 2010 MLS Superdraft after his All American season at UCLA as a freshman. During his career he played in 200+ professional matches with notable teams such as Philadelphia, Orlando, Kansas City, Portland, Austin Bold, and the USMNT Youth Teams, earning various accolades, such as Team Captain, Team MVP and player representative during CBA negotiations along the way.
Amobi is a continued learner and obtains his Bachelor's and Master's degrees along with executive education certifications respectfully from UCLA, University of Louisville, Arizona State University, Harvard Business School, and Columbia University. Amobi has founded several ventures including: A Frugal Athlete, Athlete C.E.O., Serve Consulting, and Ok U Go Foundation all while actively playing soccer professionally and serving as the face of the brands. Amobi has a passion for excellence, self-growth, and entrepreneurship; he is a master connector and loves cultivating and facilitating strategic partnerships in order to bring success and value to all his clients. Amobi has a vision to educate, guide, and empower the next generation of game changers in the sports business ecosystem.
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Chief Executive Officer
Focus: Strategy, Program Design, Execution Support
Adrian is a bilingual professional known for his expertise as an integrator, sports business strategist, manager, analyst, and coach. Adrian is from El Paso, Texas and currently residing in Austin, Adrian's passion for soccer led him to playing in the youth academy of a Mexican professional club and Olympic Development Program (ODP).
With over 12 years of experience in the technology, sports business, and non-profit space, Adrian holds Bachelor's degrees and certifications in systems, operations, and supply chain from the University of Texas at El Paso.
Dedicated to help people turn their big ideas and visions into actionable tasks and strategic plans, Adrian people to take action, streamline their operations, and creating a lasting impact that is aligned with their long-term vision. With an eye for detail and organization, Adrian is dedicated to equip people with the necessary tools and strategies to build success in every facet of life and enabling them to fulfill their purpose and make a meaningful impact.